Welcome to Whereabouts Marketing

Welcome to Whereabouts Marketing

Starting a new business that intertwines so many of the things I really love is a total blast. In my case, it’s been a joyful reunion with some of the most talented creative people with whom I’ve worked throughout my career – writers, designers,...
Have cooler, will travel

Have cooler, will travel

I was car camping with a friend in Nova Scotia, and our aimless adventure suddenly took shape when we picked up a schedule of the farmer’s markets throughout the territory. We didn’t worry about hitting a market every day, but the towns with markets did...
Kefir Madness

Kefir Madness

I know the correct pronunciation is “ka-FEER,” but I’ve always called it “KEE-fer” – hence the title of this post. If you’ve never tried the cultured milk beverage called kefir, you’re missing a healthy dairy treat....